Events
Alding & co. employs a community-based approach to building up the brands we work with. We know that successful brand building requires engagement and close relation between customer and brand so we strive to create and participate in events that brings us closer to our customers and actively involves them.
The fitness industry in Asia is nascent and we believe the way to faster growth is by making people feel the benefits of exercise and nutrition on their own bodies through engagement and participation – therefore our events are focused on the customer and on letting the customer experience what a healthier lifestyle is all about – with the brand as context.
Selected Events:
Alding & co. employs a community-based approach to building up the brands we work with. We know that successful brand building requires engagement and close relation between customer and brand so we strive to create and participate in events that brings us closer to our customers and actively involves them.
The fitness industry in Asia is nascent and we believe the way to faster growth is by making people feel the benefits of exercise and nutrition on their own bodies through engagement and participation – therefore our events are focused on the customer and on letting the customer experience what a healthier lifestyle is all about – with the brand as context.
Selected Events:
Shanghai Shakedown
PurePharma is partnering up with Rebook CrossFit MeWellness in Shanghai to host the first Shanghai Shakedown CrossFit gathering in September 2013. The event gathers CrossFit enthusiasts from across the Asian region as well as athletes and interested parties from Shanghai to participate in a full weekend completely dedicated to the sport of fitness – CrossFit. PurePharma is hosting the iconic sunset WOD at a scenic location in the famous Bund area in Shanghai.
PurePharma is partnering up with Rebook CrossFit MeWellness in Shanghai to host the first Shanghai Shakedown CrossFit gathering in September 2013. The event gathers CrossFit enthusiasts from across the Asian region as well as athletes and interested parties from Shanghai to participate in a full weekend completely dedicated to the sport of fitness – CrossFit. PurePharma is hosting the iconic sunset WOD at a scenic location in the famous Bund area in Shanghai.